Burberry's new addition their world store once again shows a truly innovative way of introducing the user to the product, this time it is extreme 180 degree shots of the Prorsum collection, with full introductions to the models.

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Burberry are staying in London this fashion week, which is really good news. But for those unable to attend London Fashion Week, the British brand will stream their LFW show live in 3D to simultaneous events globally.
“This unprecedented event will enable people to experience the energy and atmosphere of this showfrom around the world. 3D technology will bring our global audience into the London show space allowing them to see the colours and fabrics, to hear the music and to be a part of that moment when it all finally comes together.”
Said Christopher Bailey, Chief Creative Officer.
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