Monday, 7 January 2013


Selfridges is introducing a new initiative that calls on shoppers to be quiet; ‘No Noise’ runs from January 7th to the end of February. A Silence Room (an idea the founder Harry Gordon Selfridge had in 1909) will feature the best of minimalist design, and meditation experts Headspace will help customers “find balance in this fast-paced world” by providing in-store meditation sessions.  Shoppers will be asked not to speak, to remove their shoes, and hand over their mobile devices.

Some of the world’s most recognisable brands have taken the admirable step of removing their logos in our exclusive collection of de-branded products, available in the Quiet Shop.

more information on the Selfridges web site: